Adding photos to your blog for impact & empathy

Photos elicit emotions and responses …

.. from your visitors – isn't that what you want?

Our eyes quickly tire when viewing content on a computer screen so liven it up! Images add interest, emotion and by breaking up your content with photos you will be giving your readers' eyes a subconscious break. 

At the end of this page we have included a video for members on how to upload and manage images in WordPress.

Create empathy and a connection by adding photos that call attention to the main point of your master prose! Your readers far more likely to stay on your blog because they're not overwhelmed by lengthy, text-heavy posts.

For instance we found the image of the darling little ducking on istockphoto – what sort of impression did it have on you?

Most say that it added a warm fuzzy feel and just a little intrique as to why it was placed there – drawing in and inviting the visitor to read the accompanying text …

This image on the other hand has a whole different meaning and context !!

Suggestions: If you are discussing the Feds "band aid" approach to the current crisis on a blog post you might use and image like this:

If you are discussing affordability, an image like this would be appropriate:

Place your image near the top of your post to draw in the visitor. Don't be afraid to add several images to a post and please make sure that whatever images you choose they have some relevance to what you are writing about.

Tip: DO NOT "borrow" images from other sites – this will get you into trouble sooner or later.

Resourses

We think that istockphoto is the best sourse for images on the web. You can purchase royalty free images from a $1 each. The concept was so good that they were recently aquired by Getty Images!

There are millions of Creative Commons photos in flickr's database, but finding the right one can take time. iFlickr is a wordpress plugin that allows you to easily find free creative commons images on flickr and insert them into your blog post while automatically putting the attribution link underneath.

You will need a free Flickr account.

Here is the video on how to upload and manage images in WordPress:

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Check out the Social Media School with step by step lessons to social media success:

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